Love this campaign. I came across it randomly today. It features Doug Pitt, Brad Pitt’s not so famous younger brother. Whilst the likeness may be there, their lives couldn’t be more different and Virgin Mobile have used this as a clever campaign to promote superstar service to the ordinary people. It’s a pity the site for Doug has been superceded already by other Virgin offers but the videos are worth a watch simply for Doug’s deadpan delivery. He reminds me of Spike Jonze crossed with Val Kilmer. Ultimately though, a good sport.
Go on… Show Doug some ‘Like’ and help him reach cele-bro-ty status 🙂